Good Photography can improve conversions on your E-commerce Website
The human ability to touch, smell, taste, hear, and otherwise sense a tangible product, you can offer images and descriptions. Good photography can act as stand-ins for missing senses, helping customers understand what they’re buying even though they can’t pick it up, touch it, and interact with it. When you open an e-commerce website which thing do you notice first? “image” would be your answer. Research says people remember 80% of what they see it means visual communication is better than text. Usually, people also want to touch it, hold it, or take it for a spin. You really can’t do those things online so, to compensate for all of that, you need to work twice as hard to make your products come alive via excellent photography and graphics. Imagine you are randomly scrolling your Instagram feed and some clothing e-commerce website Ad comes which has a great image of the girl wearing a T-shirt. You will get tempted to buy that because you’ve seen a good-lo...