Design & Human Physiology
As designers, we have a great responsibility to shape the world. We identify patterns and develop an understanding to design products and services with a high frequency of use and a high perceived value. Good design is so much more than creating a good look, it is a creating positive experience for buyers at every interaction. Especially when it comes to online buying, product presentation plays a vital role. You must be having some questions like: To engage buyers to act again & again, we need to understand their underlying psychology: what really can attract people? How do people interact with a digital product? When it comes to online buying, buyer follows the same pattern: The user collects the information about product/ service looks for available options .The buyer takes an action within a time frame buyer stores a chunk of the interaction in their memory. For each of these stages, we follow design principles. Let’s get straight into it. 1. Hick’s Law Hick’s law ...